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Tag Archives: Innovation
Every Company Wants to be More Innovative We’d all like to invent a breakthrough product like Post-it® Notes or the Apple® iPhone®. Many companies have created “innovation teams” and embarked on training programs to teach creativity and innovative thinking.
Getting product development right is often a rare combination of innovation, creative process, critical thinking, market awareness, and discipline. Product development addressing new needs and markets is best done in an evolutionary manner—in incremental steps that work with proven technologies. If done right, product innovation … Continue reading